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Brand Storytelling & Omnichannel Retail Strategy

Project type

Branding

Activated campaigns with over 25 BIPOC designers, merging identity and commerce in iconic Milanese retail spaces.

Owned full-cycle retail activation strategy from visual layout to influencer seeding to press-facing storytelling.

Delivered multi-platform coverage via strategic retail rollouts, resulting in inclusion by MODES and editorial support from Condé Nast.

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